"Sit down, take a paper and a pen. Now note down the amount of time and money you feel will be required to get your startup on track. Multiply that amount by 3 and you are nearer to the actual figure." This 'advice' is across startup blogs and startup websites. Everyone says it, everyone lives it and we have all been the plucky newcomers who decisively resolve to change the myth. And that hardly ever happens. Lets find out why, Jack.